
A four-person studio doing identity, packaging and editorial for people who'd rather be looked at than looked past. No templates, no stock, no committee.
We'd rather do a few things exceptionally than everything adequately. If you need something outside this list, we'll tell you who does it better.
Naming, marks, type systems and the guidelines that keep it all from falling apart six months in.
Structural and surface design that survives a shelf, a photo studio and a phone screen.
Books, reports and magazines. Grids that hold up across two hundred pages, not just the cover.
Casting, styling and shoot direction so the photography actually matches the identity.
Logo animation, social cuts and title sequences, built from the same system as everything else.
Design and art direction for the build. We hand off files a developer can actually work from.
Eight recent projects. Keep scrolling — they move sideways.








Every colour on this page is a variable. Click a palette and the whole site repaints — headings, shapes, buttons, gradients, all of it. It's how we hand a system over to a client.

You brief the person who does the work. There's no layer between you and the designer, which is why our projects take eight weeks instead of six months.
We take on around fifteen projects a year. That's a ceiling, not an ambition — it's how many we can do without any of them getting the leftovers.
Work With UsA two-hour session to work out what you're actually trying to change. Usually it isn't the logo.
Three routes, properly built — not one good idea and two obviously worse ones for contrast.
We take the chosen route and push it until it works everywhere it has to work.
Working files, guidelines and a session with whoever will use it after we're gone.
Identity projects start at $18,000 and most land between $25,000 and $60,000. The range depends on how many applications you need — a café and a national retailer need very different amounts of system. You get a fixed number after the brief, not an hourly estimate.
Three, and all three are ones we'd be happy to ship. Presenting one real option next to two weak ones is a sales tactic, not a design process, and clients see through it.
Rarely. A mark on its own solves very little — what changes how a brand feels is type, colour, layout and tone working together. If a logo really is all you need, we'll happily point you to someone who does that well.
You do, in full, once the final invoice is settled. That includes working files and any custom type. We ask only to show the work in our portfolio, and we'll hold that back if you're not launched yet.
We design it and art-direct the build, then work alongside a developer we trust. Designers who insist on doing both usually do one of them badly.
Six to ten weeks, typically. We run three projects at a time and won't squeeze in a fourth — that's the whole reason the work stays good.
Tell us what you're working on. We answer every enquiry personally within two working days, even the ones we're not right for.