I'm Marcus Cole — a strength coach in Los Angeles who builds real, lasting muscle and power. No fads, no gimmicks. Just hard, smart training that actually holds up.

Every program is built around your body, your schedule and your goal — then adjusted every single week as you get stronger.
Train anywhere with app-based programming built and updated for you.
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Get seriously strong. Structured blocks for muscle, power and performance.
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Simple, sustainable nutrition coaching that fits your life — not the other way around.
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I've spent over a decade coaching everyone from first-timers to competitive lifters. My job isn't to smash you into the ground — it's to build a stronger, more capable version of you that lasts for years.
You get a plan that fits your life, coaching on every lift, and someone in your corner who actually keeps you accountable.
We meet, move, and talk through your goals, history and what's held you back so far. No pressure, no sales pitch.
I build a program around your body, schedule and equipment — with nutrition guidance if you want it.
In person or online, we train, track and adjust every week. You get stronger, and you stay that way.
“Added 90 lbs to my deadlift in a year and my back pain is gone. Marcus actually coaches — he doesn't just count reps.”
“I'd never touched a barbell. Six months in I'm squatting bodyweight and I've never felt more capable in my life.”
“The accountability is the difference. I've had trainers before, but this is the first time I actually stuck with it.”
Month to month, cancel anytime. Every plan starts with a free intro session.
Train anywhere with programming built and updated for you.
Online programming plus in-person sessions to lock in form.
Fully coached 1:1 training, every rep dialled in with me.
Not at all. Most of my clients start from scratch or come back after years off. Every program meets you exactly where you are and builds from there.
At my partner gym in Los Angeles, fully equipped for strength and conditioning. If you'd rather train at your own gym, we can arrange that too.
That's exactly what the online and hybrid plans are for. Your programming lives in an app, so you can train anywhere and I adjust it around your week.
Nutrition and habit coaching is built into the Hybrid and Private plans, and available as an add-on to Remote. It's simple and sustainable — no crash diets.
No. Every plan is month to month and you can cancel anytime. I'd rather earn your month than trap you in a year.
Book a free intro session. We'll train, talk through your goals, and figure out the fastest way to get you there.